Marketing and Communications

Marketing Intern,

Douglas Elliman Real Estate

Ariana is the marketing intern for Douglas Elliman Real Estate in NYC. She manages the Douglas Elliman Brooklyn Instagram account and conducts social media competitive analysis on 7 competing real estate companies. Ariana also selects NYC listings and photos to update lifestyle categories on the website and feature in advertisements for WSJ and NY Post. She contributes ideas, strategies and visuals for campaigns and has organized the Top 20 agent list for an email deliverable.

Click here to view the Douglas Elliman Brooklyn Instagram.

Marketing and Communications Intern, Lehigh Valley PBS and NPR

Ariana is the marketing and communications intern for Lehigh Valley Public Media, PBS and NPR. She creates and schedules social media posts for Instagram, Twitter and Facebook. She also writes TV and radio scripts, creates weekly email newsletters for WLVT/PBS39 and WLVR/NPR, and creates email flyers for events. Utilizing her graphic design minor, she creates social media graphics and project logos. She has gained experience using the platforms Mailchimp, Constant Contact, Asana, and Adobe platforms.

Managing Editor of New Media,

The Brown and White

Ariana is the managing editor of new media for Lehigh University’s student-run publication, The Brown and White. She oversees the audience (social media), multimedia and video departments. Ariana manages the integration of these departments and articles into the publication’s social media channels, creates the weekly newsletter, and tracks analytics, engagement and audience development for both the website and Instagram. She is also expanding the publication’s social media reach to TikTok.

Click here to view The Brown and White Instagram.

Click here to view The Brown and White TikTok.

Audience Editor,

The Brown and White

Ariana was the audience editor for Lehigh University’s student-run publication, The Brown and White. She managed social media platforms, created graphics for Instagram posts and stories, tracked content analytics and gained an understanding of audience development.

Click here to view The Brown and White Instagram.

Social Media Intern,

MadeMan

Ariana was a social media intern for MadeMan, a men’s skincare start-up. She wrote blog posts, planned Instagram posts on Planoly, planned tweets on TweetDeck, designed graphics for Instagram posts and stories, brainstormed ideas for influencer giveaways, and responded to tags and direct messages on the brand’s two Instagram accounts.

VSCO Chair,

Pi Beta Phi Fraternity for Women

Ariana managed the VSCO account for the Pa Kappa chapter of Pi Beta Phi Fraternity for Women at Lehigh University. She collected media from all members to curate feeds that display a positive brand image for the chapter and showcase its members’ accomplishments, philanthropy and sisterhood. Additionally, Ariana was the director of membership selection for the Pa Kappa chapter of Pi Beta Phi Fraternity for Women at Lehigh University. She led the recruitment process to ensure membership selection aligned with the fraternity’s core values and policies and helped the chapter meet recruitment goals.

VP Communications,

Lehigh University Hellenic Society

Ariana is the vice president of communications for Lehigh University’s Hellenic Society, where she promotes and markets events within the Lehigh community, fosters collaboration with other clubs, and manages the club’s email and social media accounts.